with humble beginnings as a single-sku gin start-up, amass has since exploded into a household name for premium spirits, now held in high esteem by the Los angeles craft cocktail scene.

as amass’s brand manager, I oversaw the creative side of the brand’s growth. with a skeleton crew, this meant designing visual identities for new products, generating marketing materials, and supporting the brand’s digital presence.

packaging design

product portfolio

designed in collaboration with gabrielle yakobson

editorial design

brand illustrations

swag design

point-of-sale items